
/ This captivating film traces the life of Waris Dirie, former model and spokes-woman for the fight against female genital mutilation. Spotlight on an extraordinary destiny.

/ Interview with François-Henri Pinault: To mark the release of Desert Flower, PPR’s Chairman and CEO revisits the commitment of the PPR Foundation.

/ Desert Flower relates the life of Waris Dirie and her fight against excision: Alongside her the PPR Foundation seeks to raise awareness about this practice and fight to stop it.

/ The PPR Foundation capitalises on the release of the film telling the story of Waris Dirie’s life to raise awareness among as broad a public as possible about acts of violence inflicted on women.
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On the occasion of the release of this movie and of the International Women Day, PPR Foundation is organizing a Charity Preview whose earnings will entirely benefit Equilibres & Populations and will support a project for the abandonment of female genital mutilation in Mali.
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The film already registered 1.4 million admissions in German-speaking countries, where it came out late 2009!
/ PARSONS, PPR, AND THEFANCY.COM PARTNER FOR “EMPOWERING IMAGINATION