Our approach

PPR’s commitment, as a socially-responsible Group, is to reconcile effectively economic performance, social accountability and preservation of the environment. Relying on its entrepreneurial expertise, the Group is developing innovative sustainable-development initiatives.

Our appropriation of this concept is manifested in an approach based on corporate social responsibility (CSR approach) deployed across all the Group’s retail companies, and governing an ambitious, ground-breaking, many-faceted policy. A particular structuring feature of the CSR policy pioneered and developed by PPR is the Code of business practices, a frame of reference underpinning good conduct by all the Group’s brands.

A decentralised organisation with a focus around two core activities – retailing and luxury, PPR deploys all necessary actions to enable each retailing company, in keeping with its specific concerns and features, its business line, commitments and culture, to institute socially and environmentally responsible projects in harmony with the Group’s general policy and spirit in this area.

 

2006 was marked by the strengthening of the key developments and strategies initiated in previous years, the priority being the continued deployment and monitoring of the correct application of the PPR Code of Business Practices. The real backbone of PPR’s CSR policy, the Code formalises the Group’s commitments vis-à-vis :

- its employees ;

- environment ;

- its customers ;

- its partners ;

- society ;

- its shareholders.